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Professional Education & Training
Professional education & training – lifelong learning as the key to success
In today’s workplace, lifelong learning and continuous development are essential since technological advancements, digitalisation and globalisation are constantly changing the demands placed on employees. Due to the shortage of skilled workers, continuing professional development is also becoming more economically and strategically relevant.
How is the professional development market evolving? What skills are in demand? Which forms of learning are gaining acceptance? Lünendonk’s market analyses and benchmarking data provide important orientation for providers and consumers.
Latest Lünendonk Survey

Lünendonk Survey 2024
The market for Professional Training & Education in Germany
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The market for professional development in Germany
The continuing education market in Germany has grown in recent years and has established itself as an integral part of professional development. With a large number of providers offering both traditional face-to-face seminars and modern online courses, the continuing education market is extremely dynamic and varied. While some providers focus on B2C or operate on a non-profit basis, others offer B2B and B2G measures and pursue economic gain.
Diverse offerings and increasing digitalisation
In Germany, there is a wide range of continuing education offerings and qualifications, ranging from language courses and IT training to management and leadership training. This diversity is also reflected in the provider landscape, which features everything from large, established further education institutions to small, specialised training providers. There has been an enormous upswing in the field of digital training in particular in recent years. The demand for e-learning, webinars and blended learning formats is growing steadily, as these are more flexible and often more cost-efficient.
An important key to career development
Professional development is a crucial factor in both individual career advancement and company competitiveness. Targeted training programs allow specialists and managers to expand their skill sets and adapt to the ever-changing demands of the job market. Popular courses include those on future-proof skills such as digital transformation, project management, data science, agile methods, change management and soft skills.
Future trends in the professional development market
In the future, the professional education and training market in Germany will be strongly influenced by megatrends such as digitalisation, demographic change and globalisation. Increasing automation and the use of artificial intelligence require new qualifications and skills that must be taught through appropriate training. Lifelong learning and adult education are also becoming increasingly important as the lifespan of knowledge and skills is shortening.

