Real Estate Services Real estate services – orientation for a changing real estate industry Facilities management, property management, asset management and site services: although real estate services often operate in the background, they are crucial for efficiency, security and value retention. The latest requirements for real estate services, ranging from ESG and digitalisation to the strategic development of services and structures, are the focus here. Lünendonk provides a competitive advantage by offering market analysis, benchmarks and strategic insights that reveal industry trends and support businesses in navigating intense competition. Latest Lünendonk Surveys and Lists Lünendonk Survey 2025 Facilities Management Companies in Germany 3.000 € excl. VAT To the survey Lünendonk Survey 2025 Facility Service in Switzerland 2.500 € excl. VAT To the survey (in German) Lünendonk Survey 2025 Facility Service in Austria 1.500 € excl. VAT To the survey (in German) Lünendonk Survey 2025 Facility Service Economic Index 2.000 € excl. VAT To the survey (in German) Lünendonk List 2025 Leading Facilities Management Companies in Germany free of charge Download Lünendonk List 2025 Leading Facilities Management Companies in Switzerland free of charge Download Lünendonk List 2025 Leading Facilities Management Companies in Austria free of charge Download Lünendonk List 2025 Leading security service providers in Germany free of charge Download (in German) Our Services Research Market Survey, Trend research Individual Surveys, Publications Benchmarking, Competitive analysis Perception, Positioning Learn more Consulting Analyst Call, Orientation Strategy, Key Themes Lecture, Moderation, Workshop Training, Seminars             Learn more Our references What people are saying about our survey ‘The Lünendonk Surveys on the FM markets in the DACH region and on many other important key themes in the industry are valuable sources of information and guidance for all the relevant stakeholders in the sector. With their analyses and opinions on the trends and future of facilities management, they have an impact far beyond the industry and help the industry foster a professional and positive public image.’ Dr. Jochen Keysberg CEO, Apleona What people are saying about our survey ‘My team and I greatly appreciate the professionally prepared Lünendonk Surveys due to their precise and coherent data. This information supports us in further strategic trend and market analyses in the facilities management segment, allowing us to develop specific actions for Dussmann.’ Wolf-Dieter Adlhoch Chairman of the Board, Dussmann Group Contact us Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.I am interested in:Lecture, moderation, workshopAnalyst Call, OrientationBenchmarks, competitive analysisSurvey partnershipSalutation *MsMrMxFirst name *Last Name *E-mail address *Company/OrganisationYour message to usGDPR consent *I have read the privacy policy and agree to it *Submit The market for real estate services in Germany Real estate services are among the most important B2B services in Germany and represent the sector with the highest employment levels. The market for the administration and management of real estate services is substantial. The external market volume for facility services, for example, currently amounts to around 66,9 billion euros in Germany. Although real estate services often operate behind the scenes, they are of immense economic importance. Asset management: managing and growing real estate assets In the real estate industry, asset management refers to services related to a client’s real estate assets. These services include advisory activities and investment decisions based on the investment strategy, risk appetite and capital availability of real estate investors. Targeted actions focus on value-enhancing management of real estate assets. Real estate assets can be divided into subcategories, such as residential, commercial and special properties, based on construction, use and quality. Property management: managing real estate with a focus on returns Property management provides professional services for yield-oriented property management. The goal is to manage the real estate portfolio in an entrepreneurial manner that benefits the real estate operator and increases revenues. Property managers always consider capital employed and operating expenses. Facilities management: a wide range of services The facility services market is highly diverse. Its various components fall under three classic categories: soft, hard and commercial facility management. The most important area is cleaning services, followed by maintaining building technology and security and guard services. However, neighbourhood services, smart real estate concepts and corporate real estate management services are further functions offered by facility service providers. Since 2003, Lünendonk has been monitoring the German facility services market. Our market research institute has also been surveying facilities management clients for several years, providing comprehensive market insights. Current trends: integrated and user-centric services, skills shortage, sustainability, digitalisation and volatility The market structure for real estate services, asset management, property management and facilities management is constantly evolving. Key industry trends include integrated facility management, digitalisation, environmental, social and governance (ESG) practices, user-centric facility management (FM), staff shortages and volatility. Given the numerous developments, there is an increasing demand for real estate consulting leveraging external expertise around issues related to FM consulting, ESG services, integrated workspace management systems (IWMS), site services and matters of real estate life cycle and life cycle solutions.
