Lünendonk & Hossenfelder

Digital & IT

Using our knowledge to guide you to success


Digital & IT

The digital transformation is one of the defining issues of our time, requiring companies to completely reorientate themselves – internally as well as externally. Software-based products and services and digital platforms are having an ever greater impact on business success. Issues such as agility, big data analytics, cybersecurity, cloud sourcing, artificial intelligence (AI), cloud-native software development and sustainable IT are the order of the day. In light of the frequent lack of expertise in-house and a wider shortage of skilled staff, IT consulting and services, digital experience and digital engineering providers play a key role in the planning and implementation of transformation projects.

Lünendonk offers IT service providers and their customers data they can count on to support their planning and decision-making processes. Alongside our Lünendonk Lists, Lünendonk regularly publishes studies and publications on relevant digital issues. Lünendonk is also your partner in bringing IT service providers and their focuses to clients’ attention.

Data & analytics, cybersecurity, managed services, nearshore/offshore, green IT or cloud solutions – all significant challenges for corporate leaders and decision makers seeking to prepare their organisations for the future. Order our comprehensive analyses and studies to realise your company’s full potential.


Lünendonk List 2023: Leading providers of Digital Experience Services in Germany

The Lünendonk List 2023 “Leading providers of Digital Experience Services in Germany” is a ranking of the 25 leading full-service providers of digital services with a focus on Digital Experience Services (DXS). Find out more about the players in this market!

Lünendonk Ranking 2023: Leading Internal IT Service Providers in Germany

Internal IT service providers form an essential piece of the digitisation puzzle within companies. Lünendonk has therefore identified the top 10 internal IT service providers in terms of revenue for the third time.

Lünendonk List 2023: Leading mid-size IT Consulting and Systems Integration Companies in Germany

The Lünendonk List 2023 “Leading mid-size IT consulting and systems integration companies in Germany” is a ranking of the leading service providers of IT consulting services that have their headquarters or the majority of their share capital in Germany and achieve a total turnover of up to €500 million.

Survey + Presentation

You have the opportunity to have the study results presented by one of our consultants – to a group of your choice. Benefit from our expertise directly on site. In the follow-up, necessary measures for your company can be reviewed and checked for plausibility.
Every presentation has one goal: your market success.


The IT services market is diverse, its exceptionally short innovation cycles making it uniquely dynamic. At the same time, many organisations are steadily increasing investments in modernising their business models and processes. Ways of working are changing, with digital technologies more and more finding their way into the (hybrid) workplace. Digitisation and the demand for end-to-end services are together resulting in greater segmentation of the IT services market. Our Lünendonk Lists provide you with data on the relevant markets and leading businesses in the digital and IT sector.


Mario Zillmann


Mario Zillmann is your contact for research and consulting topics in the digital & IT market. His focus is on the markets of IT consulting, IT services, digital experience and digital engineering. If you have research and consulting needs for surveys, publications, moderations, workshops or seminars, please contact him directly.

Tobias Ganowski


Tobias Ganowski is your contact for research and consulting topics in the digital & IT market. His focus is on the markets of IT consulting, IT sourcing, IT services management, customer experience services and engineering services. If you have research and consulting needs for surveys, publications, moderations, workshops or seminars, please contact him directly.


The market for Digital & IT

The B2B service market for digital & IT is shifting. The digital transformation is shaping the issues of our time. Companies are increasingly investing in digital & IT in order to optimise their processes, increase flexibility and security or reduce their operating costs. Areas such as agile working, cloud sourcing, cloud native, the internet of things, data and analytics, managed services, nearshore vs offshore, cybersecurity, artificial intelligence (AI) and green IT sit on company agendas. In the digital age, software-based products and services and the expansion of digital marketing and sales platforms play an ever-greater role in new business model development and ensuring corporate success.

Digital & IT: expertise of external service providers in demand

Many companies are not able to overcome the challenges of the digital transformation without external support. Consulting and IT service providers and digital agencies play a significant role here, their digital and IT know-how responsible for an ever-greater share of their customers’ value creation. Industry association Bitkom forecasts IT sales of 126.4 billion euros in Germany in 2023.

Segmentation of IT service providers

IT service provider business models may differ widely, limiting the accuracy of market development analysis without further segmentation. So Lünendonk’s research into the IT services market considers the IT consulting, IT services, digital experience services and digital engineering sectors separately.

Decades of expertise in the Digital & IT B2B service market

Market researchers Lünendonk & Hossenfelder have been monitoring the digital & IT B2B service market for decades. The Lünendonk Surveys on the development and structure of the German IT services market are the longest-standing analyses conducted in the German-speaking region. Lünendonk analysts thus have exclusive access to time series covering this whole period for sales trends, portfolios, client industries and more.